ADC'23
A competition entry to design a micro car for future organized by SIAM.
Create a new age compact mobility solution for the emerging India – 2030.
That is is to design a compact, user-centric and aspirational mobility solution specifically tailored to the needs of Indian consumers that can carry two people.
Problem Identification
Traffic Congestion
Less space available on roads
Difficult to maneuver big vehicles
Uneven road conditions
Competition
Pros
Small, easy yo control
have seating for 4 people
Cons
Small wheels results bumpy rides
not ample storage
Scope of Design
A car with enough storage
Compact with 2.93m of length
Bigger wheels for better ride comfort
Can handle different road conditions
Makes small commutes easy
Target Market
Age Group: Mid-30's - Early 40's
Tier 1 and 2 cities.
Working professional with daily market needs
and small daily and eco-friendly commutes
Ideation
Design Inspiration - Great Horned Owl
Characteristics
Calm, Silent, more like gliding through